

It's the first time in the history of the halftime performance slot that five music stars will perform together.ĭre, 56, was instrumental in launching the career of Eminem, 49, having signed the 'Lose Yourself' rapper in 1998. Blige and Kendrick Lamar at the NFL showpiece on Februat the ?SoFi Stadium in Inglewood, Los Angeles. The pair will be joined by Eminem, Mary J. Snoop Doggs 1993 debut album Doggystyle was released by the label Get the pick of the weeks best stories and fascinating features direct to your inbox every Saturday and Sunday morning in our. This weekend, Snoop will reunite with Dre for their 2022 Pepsi Super Bowl LVI Halftime Show performance. Just like I’m a position at Def Jam, Death Row means more to me because I helped create that.”

He said in November: “I think all of Death Row should be in my hands. Snoop had previously expressed his desire to own Death Row when he was made executive creative and strategic consultant in 2021. The 56-year-old former music executive is currently serving a 28-year prison sentence for a fatal 2015 hit-and-run. This is an extremely meaningful moment for me.”ĭeath Row - which was also the home of the likes of the late Tupac Shakur and Nate Dogg - filed for bankruptcy in 2006 and was sold in 2012, after founder Suge Knight faced serious financial and legal issues. “It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members.

The 50-year-old rap megastar said: “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value. Snoop - whose real name is Calvin Broadus Jr - acquired the company from MNRK Music Group for an undisclosed sum. Dre's acclaimed 1992 'The Chronic', released on the legendary record label, and was signed himself and went on to put out his debut album, 'Doggystyle', a year later. The hip-hop legend shot to fame after appearing on Dr. This piece was also updated on December 23, 2021, to reflect Cordell Broadus’s new position at Doge Dash.Snoop Dogg is now the new owner of Death Row Records. Let’s take a look at how these four amazing kids are cashing in on Snoop’s legacy while also building their own.Įditorial note: The net worths listed in this piece are speculative estimates drawn from a variety of online sources. All four of them are all grown up, with careers of their own, and they’re following in the footsteps of their famous father while also building on his name. The good news is, Snoop Dogg has also passed down his hard-earned lessons to his children. He’s one of the wealthiest rappers in the world today, and one of the wealthiest rappers from the 1990s West Coast Hip-Hop scene. According to Snoop, his role at Def Jam is “to help the artists and give them love and wisdom and guidance and understanding, teach them some tricks that I learned in the game - to diversify their portfolios to be superstars.” What’s more, he recently added the title of label executive to his resume, too. Whether we’re talking about his early investments in Reddit, his prescient investment in the cannabis industry, or the multi-million dollar war chest available in Casa Verde Capital, his net worth of $150 million is one that’s worth applauding. Whether he’s appearing on television alongside his good friend Martha Stewart, or he’s filming episodes of “BMF,” Snoop Dogg is no longer just recognizable behind the mic - he’s recognizable on-screen, too.Īnd he’s become quite the adept businessman, as well. Considered one of the pioneers of the modern West Coast rap movement, the Doggfather has since diversified his investments - and talents - into different areas of the entertainment industry. Slip my hoe a 44 when she got in the back do'. Takin' chances while we dancin' in the party fo' sho'. Thug niggas, drug dealers, yeah, they givin' it up. in Long Beach, CA, has come a long way from his early days as a skinny rapper getting features on Dr. And when they bang this in the club, baby, you got to get up. When your dad is Snoop Dogg and your mom is Shante Broadus, you have no other choice but to be successful.
